AlertSite Management
Ken Gross
CEO, President and Co-founder
 Ken Gross, AlertSite's Chairman, Chief Executive Officer and President, has positioned the company as an industry leader and innovator. Under Gross' direction, AlertSite® has extended operations nationwide, as well as across Europe and the Asia/Pacific region.
Gross has more than 22 years of experience in the employment search, placement and consulting industry. For the last 20 years, he has been CEO and President of Data Search Network, Inc. Founded by Gross, Data Search Network has grown into a multi-million dollar company that specializes in the recruitment and placement of information systems professionals.
Gross holds a Bachelor of Science degree in Computer Science from Montclair State University.
Michael Lucente
Executive Vice President, CTO and Co-founder
Michael Lucente, AlertSite's Executive Vice President and Chief Technology Officer, is the primary architect of the AlertSite system. He is responsible for AlertSite's computer network and infrastructure. Lucente brings to AlertSite strong leadership skills, extensive technical experience, and a passion for delivering value to customers.
Lucente has 20-plus years of experience building computer systems for three successful startups. He was the primary architect and developer of software systems for Verio/Hiway, the world's largest web-hosting firm. When Lucente arrived, Verio/Hiway hosted less than 3,000 web sites. By the time of his departure, Hiway hosted more than 100,000 web sites.
Lucente left Hiway to join Seisint, Inc. (formerly eData.com), where he successfully implemented web-based computer systems, and then moved to eDirect.com (a Seisint subsidiary) to build that company's computer systems. This positioned eDirect for a merger with Naviant and subsequent sale to EquiFAX.
Lucente is a graduate of Nova Southeastern University with a Bachelor's degree in Computer Information Systems.
Joel Richardson
Chief Financial Officer
Joel Richardson, AlertSite's Chief Financial Officer (CFO), is responsible for the company's financial strategy.
Richardson, a Certified Public Accountant, brings 24 years of private and public sector experience in the fields of finance, accounting and operations. Before coming to AlertSite, he served as Vice President and CFO of CyLex Systems, Inc., an application service provider of content and document management software. Supervising both financial management and human resources, Richardson played an integral role in raising over $25 million in venture capital and strategically positioning the company for sale to Ricoh Corporation.
Prior to CyLex, Richardson developed the financial and accounting infrastructure of Hiway Technologies, which eventually became the world's largest web hosting enterprise. Following the acquisition of Hiway by Verio/NTT, Richardson was assigned responsibility for financial operations of all seven Verio web-hosting locations worldwide.
Richardson is a graduate of the University of Florida where he earned a Bachelors of Science in Accounting.
Martin Nixon
Senior Vice President, Sales
Martin Nixon, AlertSite's Senior Vice President Sales, is responsible for driving world-wide revenue growth, and is charged with strengthening AlertSite's global sales operations.
Nixon brings some 25 years experience within the computer industry, 19 years of which having been spent in a number of direct sales, channel sales and sales management positions in the enterprise solutions, ERP, and system security markets.
Formerly as Senior Director, Worldwide Sales Channels for a leading Firewall manufacturer, CyberGuard Corporation, Martin was responsible for pioneering and scaling the company's European subsidiary, and went on to successfully devise and implement CyberGuard Worldwide sales and distribution channels.
Prior to CyberGuard, Martin has held a number of senior sales and sales management positions, focussing on new business development.
Having begun in the computer industry with Digital Equipment Company Ltd (DEC), Martin went on to hold a variety of positions within Channels Marketing, and both Direct and Indirect Sales and Sales Management.
A seasoned sales professional, following his tenure at DEC, Martin has held senior sales and sales management roles with Concurrent Computer Corporation, Sun Microsystems, Data General, and Harris Computer Systems.
Nixon holds an HND in Electrical Engineering from Reading College of Technology, England.
Ken Godskind
Vice President, Web Performance Evangelism
Ken Godskind, Vice President Web Performance Evangelism for AlertSite, is responsible for launching the company's new products and re-tooling existing product lines. With over 20 years of experience in the Web technology space, Godskind is charged with raising public awareness among users and IT professionals alike of the vital role that Web Performance Monitoring plays in all aspects of successful web site and IT infrastructure design and architecting.
Since joining AlertSite in 2002, Godskind has been frequently quoted as an expert in Web performance management by national, regional and trade media including, BusinessWeek, ComputerWorld, InformationWeek, PC World, Internet Retailer, Ecommerce Times, and DMNews.
Prior to his work with AlertSite, Godskind served as Director of Business Development at Response Networks, and held Account Management and Systems Engineering roles at Seagate Software and Informix. His experience covers a wide range of markets, including travel and entertainment, power generation, manufacturing and technology.
Godskind holds a Bachelors of Science with a major in Finance and minors in Accounting and Economics from the University of Florida.
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